{"product_id":"roc-coffee-beans-bulk-organic-ethiopian-guji-light-medium-roast-whole-bean-2-pounds","title":"Bulk – Organic Ethiopian Guji Light-Medium Roast Whole Bean 2 Pounds","description":"\u003cp data-start=\"0\" data-end=\"394\"\u003eStart your day with a cup that awakens depth and elegance. Our\u003cstrong\u003e \u003c\/strong\u003eOrganic Ethiopian Guji Uraga is a refined and expressive coffee sourced from the Koba area of the Uraga district in Ethiopia’s celebrated Guji Zone. Grown at high elevations between 2000 and 2250 meters above sea level, this coffee develops slowly in the cool highland climate, producing exceptional clarity, aroma, and complexity.\u003c\/p\u003e\n\u003cp data-start=\"396\" data-end=\"830\"\u003eProduced at the Guji-Uraga washing station operated by Kuri Mountain Coffee under the leadership of Habtamu Fekadu Aga, this lot represents the work of approximately 450 small-scale farmers cultivating traditional garden coffee across nearly 500 hectares. The surrounding landscape features rich loamy soil and mountainous terrain adjacent to Dimtu Ambella and Yirgacheffe, conditions that are ideal for producing world-class Arabica.\u003c\/p\u003e\n\u003cp data-start=\"832\" data-end=\"1194\"\u003eVibrant, floral, and citrus-driven cup profiles are cultivated using organic practices by dedicated smallholder farmers, this offering reflects generations of agricultural knowledge and craftsmanship.\u003c\/p\u003e\n\u003cp data-start=\"1196\" data-end=\"1464\"\u003eEthiopia is widely regarded as the birthplace of coffee, and beans from the Guji region are especially known for their lively acidity, floral aromatics, and layered sweetness. Each harvest expresses the unique character of the land, climate, and people who produce it.\u003c\/p\u003e\n\u003cp data-start=\"1466\" data-end=\"1764\"\u003eRoasted with precision in Southwest Florida to highlight its natural brilliance, this coffee delivers a bright and elegant cup with notes of apricot, pineapple, lime, rose hips, and black tea. Its light body and vibrant acidity create a clean, refreshing finish that is both delicate and memorable.\u003cbr\u003e\u003cbr\u003e\u003cmeta charset=\"utf-8\"\u003ePerfect for daily drinkers, families, and offices, our 2-lb Bulk Saver delivers more premium coffee, more convenience, and greater value.\u003cbr\u003e\u003c\/p\u003e\n\u003cp data-start=\"1766\" data-end=\"1917\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003cem\u003eThis is more than a cup of coffee. It is an invitation to experience one of the world’s most distinctive origins, crafted with care from seed to roast.\u003cbr\u003e\u003cmeta charset=\"utf-8\"\u003e\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eFlavor:\u003c\/span\u003e\u003cspan\u003e \u003cmeta charset=\"utf-8\"\u003eApricot, Pineapple, Lime, Rose Hips, Black Tea\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eBody:\u003c\/span\u003e\u003cspan\u003e \u003c\/span\u003eLight\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAcidity:\u003c\/span\u003e\u003cspan\u003e \u003c\/span\u003eBright\u003c\/p\u003e\n\u003cp data-start=\"1766\" data-end=\"1917\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003cem\u003e\u003cbr\u003e\u003c\/em\u003e\u003c\/p\u003e","brand":"ROC COFFEE","offers":[{"title":"Default Title","offer_id":54275339190575,"sku":null,"price":65.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0973\/2525\/2911\/files\/06409F7E-E68C-455F-A365-E3BDA59A24D2.jpg?v=1771708843","url":"https:\/\/roc-coffee.myshopify.com\/products\/roc-coffee-beans-bulk-organic-ethiopian-guji-light-medium-roast-whole-bean-2-pounds","provider":"ROC COFFEE","version":"1.0","type":"link"}